Responsible Travel

Hiker looking at waterfall, Accursed mountains, Theth, Shkoder, Albania, Europe

Focus

Responsible Travel Initiative

1. Preserve natural resources: Albania has a wealth of natural resources, including mountains, rivers, and coastline.

2. Support local communities: Sustainable tourism should benefit local communities by creating job opportunities, supporting local businesses, and preserving cultural traditions.

3. Promote eco-friendly practices: Encourage eco-friendly practices among tourists and businesses, such as reducing waste, conserving water and energy, and promoting recycling.

4. Educate visitors: Promote responsible tourism practices among visitors, such as respecting local culture and customs, avoiding littering, and supporting local conservation efforts.

5. Develop sustainable infrastructure: Develop infrastructure that is sustainable and environmentally friendly, such as public transportation, renewable energy sources, and sustainable buildings.

6. Protect historical and cultural heritage: Albania has a rich cultural heritage that needs to be preserved.

A beautiful shot of Orthodox Monastery Of Ardenica Kolonjë Albania

Organization

Mission

Responsible Travel Initiative mission is to position Albania as a sustainable destination ensuring long-term performance in the global tourism market by optimization of the sustainable tourism resources and value chains within the country and by supporting the promotion of responsible travel products and practices in the international market.

Linking tourism and conservation of natural resources is an important aspect of sustainable tourism. By linking tourism and conservation of natural resources, we can create a more sustainable tourism industry that benefits both the environment and local communities.

Interventions

RTI vision is to rank Albania among top sustainable tourism destinations in Europe and to ensure the benefits of using tourism resources will serve to our children and generations to come. Our main interventions will be in:

Innovation

Sound innovation in protecting and rejuvenating environmental, natural and social values through innovation

Knowledge

Market Intelligence and innovation to ensure incorporation of the sustainability standards in core business operations

Capacity development

Education and certification of travel sector enterprises and destination management organizations

Market Access

Promote Albania tourism destination brand and products in global networks and position them in the global market map

Albania as Destination

Albania has become an increasingly popular tourist destination in recent years due to its stunning natural beauty, rich cultural heritage, and affordable prices. However, as tourism continues to grow in Albania, it is essential to promote sustainable tourism practices that preserve the country's unique natural and cultural resources for future generations.

Natural tourism

VALBONA

CULINARY EXPERIENCE

LOCAL FRESH

Vlora,Albania.July 2020:Aireal view with umbrellas and sun beds in a rocky beach in Albania. Ionian Coast ,clear turquoise water.Beautiful view in Drimadhe Beach. Summer holiday concept

SUN & SEA

RIVIERA

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Events

FESTIVALS

UNESCO

TOWNS

HIKING

THETH

More Places

TEAM In Action

ARTI team has long experience in implementing sustainable tourism projects in Albania

Interventions

Our projects and expertise:

ADVOCATES OF TOURISM AUTHENTICITY & INNOVATION

Strategic Environmental Assessment NTPA - EU IPA SPEEDY

DESTIMED - EU

KUKES New Prespective - UKAID

SUSTOWNS - Theth, Velipoja - EU

RISIALBANIA - SDC

SIPPO - SECO

NEW DEAL EUROPE - UK

MEET Network (Mediterranean Experience of Ecotourism Network – based in Malaga, Spain)

RESETTING - EU

CELIM & ACAP (Azione Comunitaria per le Aree Protette – based in Milano, Italy)

IUCN (International Union for Conservation of Nature – based in Lausanne, Switzerland) - several expertise in projects

Supporting the value chain along the Riviera cost- capacity building for B&B and accomodation structures and DMO

JAICA - expertise for Karavasta national park

other upon request...

Expected outcomes:

- Improved sustainability and durability of the tourism sector and local destinations and development in harmony with local communities’ cultural heritage.
- More decent jobs for local communities, women and youth in Albania, making it a desired place to work, live and invest.
- Improved competitiveness in the global market and adequate profit from tourism sector enough to rejuvenate the destinations resources.

300 Innovative Tools

In partnership with EU partners we are bringing in Albania 300 tourism digital tools in support of responsible tourism, including monitoring, virtual reality, intelligent systems, tourism orientation, mobile navigation, etc.

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